The Sign Research Foundation's latest publication includes thousands of definitions of commonly used phrases in the sign, graphics and visual communications industry. It also includes photos and examples of specific sign types.
The tradeshow floor marked the first time in three years that attendees were able to see, touch and compare many new innovations yet to be seen in person. Exhibiting vendors reported that they unquestionably saw an ROI reconnecting with current customers and meeting customers who were new to the sign and graphics market, looking to expand what they offered.